IPWireless shows IMB on Samsung Galaxy Tab


Simon Bond

Category: News, Silicon South West

Teams with Amdocs to demonstrate Android IMB applications for video streaming and content delivery

IPWireless in Chippenham has teamed up with Amdocs to run various IMB multimedia applications on the Samsung Galaxy S phone and Galaxy Tab tablet PC, both running the Android operating system.

IMB technology has been endorsed by the GSMA and allows mobile operators to used dormant 3G spectrum by overlaying a highly economical content delivery network on top of their existing 3G network. IMB-enabled networks bypass increasingly congested RAN and Core Networks, support vastly expanded capacity, and allow popular content and applications to be streamed simultaneously to an unlimited number of devices. IMB will be capable of broadcasting to an unlimited number of devices approximately 40,000 short form videos, 44,000 full length music tracks, 1,700 TV shows, or over 100,000 video advertisements in a single day.

“IMB has the potential to deliver the multimedia experience consumers want at an economic model that makes sense for operators,” said Rebecca Prudhomme, vice president of product and solutions marketing at
Amdocs.  “Amdocs and IPWireless bring advanced application features that enable service providers to move beyond Mobile TV and offer innovative and intelligent new broadcast services that will lead to an enhanced consumer experience.”

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